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Otherwise, the layout and content are nearly identical across each page. In this case, programmatic SEO simply speeds up the process of building these pages one by one, which sites like Expedia would want to do anyway. Since their goal is to provide travel accommodations for every city, it makes sense to use technology to build a rinse-and-repeat SEO model. Real-world examples of companies leveraging programmatic SEO. that allows anyone to create a wide variety of images and graphics, all without having to download any software. Because there are so many unique options (e.g., social media posts, business cards, video icons, etc.), Canva wants to rank for each one.
So, rather than building optimized landing pages manually, the site uses pSEO to generate similar content around different keywords. One example could be “how to make [X],” where the X can be changed to whatever someone could create with Canva. By producing so many Belarus WhatsApp Number pages like that, Canva boosts its online profile and often ranks in the top spot for each search. Zapier Zapier’s business model allows companies to connect disparate programs by “zapping” them to trigger different automation within a given chain. Because Zapier can work with virtually any program and there are thousands or millions of combinations, it can utilize programmatic SEO very easily.

For example, each landing page could outline how to connect multiple apps with Zapier, and the company just changes the names of the apps on each page.It can even generate hundreds of pages for a single app or website and how to connect it to any number of other programs. Since each page is valuable to the user, they combine to boost Zapier to the top spot for these kinds of queries. Eater Eater is a website dedicated to helping people find the best restaurants within their city. While the list of restaurants varies from one city to the next, the template showcasing them is the same.
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