Identify your competitors' best products

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Their date of creation and their main stages How they are structured What differentiates them from other companies Where they operate Where possible, try to keep information consistent for each competitor to make comparison and analysis easier. However, if you find a key detail that really stands out, don't hesitate to include it in your profile. Step 3: Identify competitors’ products, pricing, placement and promotional strategies. Once you have all the preliminary information, it's time to move on to the "4 Ps" of marketing: product, price, placement and promotion.

Exploring these aspects will allow you to Jiangxi Mobile Number List better understand your competitors' marketing strategies. The 4 Ps of marketing Identify the best products and pricing strategies First, take your list of competitors and dive into detail for each one. Take the time to explore their sites and identify: What products or services are highlighted? Their pricing strategies, including sales or discounts Additional promotions such as referral programs, free trial offers or other additional benefits Your competitor may have hundreds of products on their site. It's likely that only a small number of them serve as major audience drivers.



To use the Top Pages report in the Traffic Analytics tool. To do this, you must enter your competitor's domain. The Top Pages report tells you which pages on a website generate the most traffic. By identifying the most popular product pages on a competitor's site, you can determine which products are most likely to attract the most visitors. Traffic Analytics, Main pages Once you've identified your competitor's main product pages, take a closer look at the products themselves. Since each offer is unique, it can be difficult to compare them directly.